For any content owner today, mobile has become a very important source of revenue. Distribution of the content is the most important event to generate revenues. In order to enable the maximum monetization of content, it is necessary to process the content to suit mobile phones, build great products that engage the user, provide billing capability to collect from the user, and finally manage the users’ lifecycle.
Renaissance Media has built capabilities around each of the aspects of monetizing content over mobile phones:
a. Text Base Service: Headline News, Amazing Facts, Jokes, Lifestyle Tips, Devotionals, Motivational quotes from great African leaders, M-Agriculture.
b. Caller Ringback tones: Music content from various genre, Speeches, greetings, religious, Jokes etc
c. Full track Songs: Music content from various genre, Audio Jokes etc
d. Mobile Newspaper: up to date news on the local and international scene, sports, entertainment, fashion and Finance, plus the latest Job vacancies and more. The messages are delivered via SMS/MMS and mobile WAP/Web formats. A Customer will be able to view pictures, audio and video content via MMS & WAP with maximum experience.
e. WAP Portal Content: Games, application, SMS, True tones etc
a. Record Labels: Spaghetti records, Doxazo Records, KnightHouse
b. Content Aggregators: Huawei, Comviva, T.A Telecoms
c. Independent Artistes: Solomon Lange, Dan Mararaya Jos, Buzu Kaduna, Florocka, Minister Frankie ( Ghana), Gloria Muliro-Msaidizi (Kenya)
CLIENTS: MTN, Airtel, Etisalat, GloMobile, Safaricom